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Personal Project

AI-Assisted Design Workflow

Role
Independent Project
Company
Self-directed
Timeline
Since Aug 2025
2
skills on Figma Community
~6 months
personal use first
FigmaClaude CodeVS Code
01: The Problem

One Person, Every Function

  • Sole designer: ideation, execution, and adoption at once, no team to split the load.
  • Generic AI prompting couldn't hold consistent judgement session to session.
  • Encoded years of multidisciplinary design training into repeatable decision logic instead.
02: The Build

Judgment as a System, Not a Prompt

Two skills, built as personal tools from August 2025. Senior Design Review triages a screen the way an experienced designer actually weighs feedback, not as a flat checklist:

  1. Cognitive load, the heaviest weight, since confusion loses more users than any single miss.
  2. Accessibility, WCAG 2.1 A/AA, second.
  3. Usability heuristics, a polish pass catching what the first two miss.

Persuasive Microcopy, built on BJ Fogg's Behavior Model (motivation, ability, prompt):

  • Voice/style rules and a message structure for CTAs and notifications.
  • A three-message tone ladder: helpful → persuasive → urgent.
  • Fogg's seven persuasion tools, mapped to what a button or nudge actually says.

Both evolved from ChatGPT to Gemini to native Figma skills, used solo for six months before either shipped publicly.

Senior Design Review Figma Community listing cover: weighted priority bars for cognitive load, accessibility, and usability heuristics.
Senior Design Review: the priority weighting shown as three bars of decreasing weight
Persuasive Microcopy cover image, a tone-ladder signature from helpful to persuasive to urgent.
Persuasive Microcopy: the helpful, persuasive and urgent tone ladder
03: Publishing

From Personal Tool to Public Artifact

  • Treated as a real product, not a personal script: a category each (Generation, Critique), pitch-style taglines, a matching visual system per listing.
  • Shipped tagline: "Get a senior designer's review of your work: what to fix first, and why" — the "and why" turns a checklist into a pitch.
  • Caught a real bug making the marketing images: red text at 3.5:1 contrast, failing the skill's own WCAG threshold. Fixed with a salmon at 7.5:1.
Senior Design Review output format, verdict plus ranked findings

Output format: a verdict first, then findings ranked by priority

Senior Design Review "why it matters" statement slide

Each finding carries a reason, so the review explains why as well as what

Senior Design Review trigger, running automatically on any shared design

The skill runs automatically when a design is shared

Persuasive Microcopy cover image, a tone-ladder signature from helpful to persuasive to urgent

Persuasive Microcopy listing cover

Persuasive Microcopy before and after CTA edit demonstrating the Reduction persuasion tool

A CTA before and after edit, applying the Reduction persuasion tool

Persuasive Microcopy and Senior Design Review are both live on Figma Community.

Outcome

The Impact

  • 2

    skills on Figma Community

  • ~6 months

    in personal use first

  • Self-directed

    not commissioned

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